Train safety cartoon Dumb Ways to Die

[Evil Eye]

http://www.youtube.com/watch?v=IJNR2EpS0jw

The video was made by the company to try and reach young people who are resistant to traditional shock warning adverts.



Along with highlighting eating superglue, sticking forks in toasters and selling both your kidneys as particularly stupid ways to meet you maker, the cartoon warns against driving around level crossings and walking across the tracks in a bid to reduce train accidents.



As well as having been viewed millions of times on YouTube since it was posted on Nov 14, the cartoon with its catchy song as spawned a host of online imitators.

Source: http://www.telegraph.co.uk/news/new...on-Dumb-Ways-to-Die-becomes-a-online-hit.html





It's absolutely adorable.