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A Colombian jeweler has acquired the first ever rights to make 2,010 official rings for this summer's World Cup. Inspired by rings awarded to the champions in American sports, 270 artisans are feverishly attempting to complete the elaborate emerald and South African diamond encrusted rings made of platinum, white gold and silver, which will cost between $2,500 and $250,000.
Story link with pictures and video: http://sports.yahoo.com/soccer/blog...d-Sepp-Blatter-to-get-fancy-ri?urn=sow,236874
Story link with pictures and video: http://sports.yahoo.com/soccer/blog...d-Sepp-Blatter-to-get-fancy-ri?urn=sow,236874